Make everything as simple as possible, but not simpler.
An aphorism attributed to Albert Einstein.
But how could you determine if the UI you designed could (and should) be made optimally simpler — meaning can still be made more simple than the current without losing anything of value to the users (and while adding more value as well)?
First, market data
Given that the product is in the market already, gather insights on the usage of the product and the UI’s role in it.
Are there complaints pertaining to a particular screen / page? Look deeper into those.
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