Hi, I’m Brian Dys — a photographer from the inside looking out · a composer entangled in electronic music · a UX designer · a spouse, a parent, & everything in between.
Organizations need guideposts. They need an outline; employees need to know each day when they wake up why they’re going to work. This outline should be short and sweet, and all encompassing: Why do you exist? What motivates you? I call this a mantra — a three or four-word description of why you exist.Guy Kawasaki