Week-links 5: Jun 9 – 13, 2014

  1. White-label product

    A white-label product or service is a product or service produced by one company (the producer) that other companies (the marketers) rebrand to make it appear as if they made it.

    Source: http://en.wikipedia.org/wiki/White-label_product

    If clients say, “We want this widget white-labeled,” theme it, rebrand it, they mean.


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